Business Case for ‘Greener’ Products Seminar

The business of eco-design

Why is Design Victoria focusing on eco-design?

Eco-design – or known internationally as ‘design for the environment’ or ‘design for sustainability’, is crucial in moving Victoria towards a more sustainable future.

Design Victoria is partnering with Centre for Design at RMIT University – leaders in eco-design research and Industry professionals to deliver the Design Ready eco-design seminar and workshop series for Victorian small to medium enterprises to impart strategies for the effective integration of environmental considerations into the creation of sustainable products and services.

Seminar overview

Sustainability is the key driving force changing the global landscape of design and manufacturing. Those companies that fail to address sustainability through new product development and improved manufacturing processes run the risk of alienating their business from industry and consumers.

Opportunities for more eco-friendly products and services will dominate global markets. Is your business planning for this change? How are product developers and designers responding?

This seminar will address the important fundamental issues of what sustainable design encompasses and what are the driving forces behind this major shift in the marketplace? Presenters will discuss what future lies ahead and how designers and developers are preparing industry now for an eco-friendly market place.

The follow-up full day workshop will provide attendees with relevant tools enabling businesses to embrace sustainable practices in product development. Presenters will cover topics including:

  • From a design and manufacturing perspective - What is sustainability and how does it affect my business?
  • Why engage with sustainability? What are the business advantages?
  • Your questions answered in relation to integrating sustainability into your business
  • Practical workshop in developing the right design brief
  • Who in industry is implementing sustainability? What are the results?

Seminar details

Thursday 16 October 2008
10.00 am to 12.00 pm
Registration: 9.45 am

Digital Harbour
Ground Floor, Innovation Building
1010 La Trobe Street, Docklands

Free bookings

RSVP by Monday 13 October 2008
Bookings are essential. Please book early as places are limited.

To RSVP please click ‘Register for Event’ below and register your details.

Please direct further enquiries to David McLachlan on +61 3 9925 4195 or events@designvic.com

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Related links

Centre for Design at RMIT University


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Event Details

Event Date

10:00 AM
16 October, 2008

Event Location

Digital Harbour, Ground Floor, Innovation Building, 1010 La Trobe Street
Docklands, Victoria
Australia

Case Studies

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Crumpler
Maverick Australian bag company Crumpler regularly wins best stand at trade shows around the world, including this year’s Outdoor Retailer Winter show in the US.
Sustainable Living Fabrics
Sustainable Living Fabrics, based in the Melbourne suburb of Oakleigh, makes furnishing fabrics for commercial interiors. They market their fabrics to architects and interior designers, who will specify SLF fabrics when they present a design to their clients.
Backcare & Seating
What is the true value of your IP, how do you value it and how do you protect it? Kumar Rajaratnam, founder and chief executive of Melbourne-based furniture company Backcare & Seating tells his story.
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A Victorian Government Initiative - Victoria - The Place To BeIn partnership with RMIT University