Marketing ‘Greener’ Products Workshop

Note: This event is fully booked. To be placed on a waiting list for this event, please email events@designvic.com.

The business of eco-design

Why is Design Victoria focusing on eco-design?

Eco-design – or known internationally as ‘design for the environment’ or ‘design for sustainability’, is crucial in moving Victoria towards a more sustainable future.

Design Victoria is partnering with Centre for Design at RMIT University – leaders in eco-design research and Industry professionals to deliver the Design Ready eco-design seminar and workshop series for Victorian small to medium enterprises to impart strategies for the effective integration of environmental considerations into the creation of sustainable products and services.

Workshop overview

Sustainability is the key driving force changing the global landscape of design and manufacturing. Those companies that fail to address sustainability through new product development and improved manufacturing processes run the risk of alienating their business from industry and consumers.

Opportunities for more eco-friendly products and services will dominate global markets. Is your business planning for this change? How are product developers and designers responding?

Following on from the seminar, Business Case for ‘Greener’ Products held on 16 October 2008, this full day workshop will provide attendees with relevant tools enabling businesses to embrace sustainable practices in product development. Presenters will cover topics including:

  • From a design and manufacturing perspective - What is sustainability and how does it affect my business?
  • Why engage with sustainability? What are the business advantages?
  • Your questions answered in relation to integrating sustainability into your business
  • Practical workshop in developing the right design brief
  • Who in industry is implementing sustainability? What are the results?

Speakers

Simone Le Amon – Creative Director Planex and Founder OS Initiative 
Presentation on new regulations around advertising green products

Workshop details

Wednesday 1 April 2009
9.30 am to 4.00 pm
Registration: 9.15 am

CH2 Building, Little Collins Street, Melbourne

Free bookings

RSVP by Monday 30 March 2009
Bookings are essential. Please book early as places are limited.

To RSVP please click ‘Register for Event’ below and register your details.

Please direct further enquiries to David McLachlan on +61 3 9925 4195 or events@designvic.com

Privacy

As a registrant of this event you are consenting to join RMIT's Centre for Design mailing list to receive information about their events and activities.

RMIT's Centre for Design respects and treats personal information in accordance with the Privacy Act/Information Privacy Act (Vic). Personal information provided to the Centre for Design will only be used by the Centre for Design staff for the purposes for which it was collected. For the full RMIT privacy policy please visit www.rmit.edu.au/privacy.

Related links

Centre for Design at RMIT University


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Event Details

Event Date

9:30 AM
1 April, 2009

Event Location

CH2 Building, Little Collins Street
Melbourne, Victoria
Australia

Case Studies

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Crumpler
Maverick Australian bag company Crumpler regularly wins best stand at trade shows around the world, including this year’s Outdoor Retailer Winter show in the US.
Sustainable Living Fabrics
Sustainable Living Fabrics, based in the Melbourne suburb of Oakleigh, makes furnishing fabrics for commercial interiors. They market their fabrics to architects and interior designers, who will specify SLF fabrics when they present a design to their clients.
Backcare & Seating
What is the true value of your IP, how do you value it and how do you protect it? Kumar Rajaratnam, founder and chief executive of Melbourne-based furniture company Backcare & Seating tells his story.
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A Victorian Government Initiative - Victoria - The Place To BeIn partnership with RMIT University