We all wish we could see into the future. Every business leader has at one time or another wished for a crystal ball that could reveal the next “big” idea.
IDEO is a global innovation consultancy that creates impact through the way products, services and processes – even strategy is delivered. While IDEO can not provide a metaphysical crystal ball, they can bring to you Design Thinking, which provides a set of techniques for understanding stakeholders and translating that understanding into a “future-proofed” business.
In this not to be missed seminar, two seasoned IDEO leaders will present through illustrative examples what Design Thinking means, how it works, and will deliver a toolkit of techniques that participants can apply to their own businesses.
This seminar will also provide a presentation that delves into a rich case study that contains valuable lessons for everyone about how we strategically apply Design Thinking to build a stronger business that result in lasting positive impact.
Proudly presented in partnership with Swinburne University of Technology.
Opening Address
Professor Ken Friedman – Dean, Faculty of Design, Swinburne University of Technology
Moderator
Professor Lyndon Anderson – Deputy Dean, Faculty of Design, Swinburne University of Technology
Speakers
Ms Arna Ionescu – Domain Co-Lead - Connected Health, IDEO, USA Mr José Colucci – Health & Wellness Lead, IDEO, USA
Who should attend?
This seminar will benefit industrial designers, medical technologists, design managers, design educators, the manufacturing industry, health and community services.
Seminar details
Thursday 18 June 2009
6.00 pm to 8.00 pm
Registration: 5.45 pm
Swinburne University
PA Building (corner of High and Thomas Streets)
Lecture Theatre, Level 3
144 High Street, Prahran
The seminar includes refreshments and networking opportunities.
Free bookings
RSVP by Monday 15 June 2009
Bookings are essential for catering.
Please book early as places are limited.
To RSVP please click ‘Register for Event’ below and register your details.
Please direct further enquiries to David McLachlan on +61 3 9925 4195 or
events@designvic.com
Related links
IDEO – www.ideo.comSwinburne University of technology – www.swinburne.edu.au