Why Design?
It is a great time to be involved in design, technology has made the tools of design easier for people to create and distribute their work. More importantly there is a market more understanding and respectful of the need for good design. In an era, where the costs of production have dropped, the key differentiator is design itself. You only need to look at the successful companies of the last quarter century in retail and technology and their focus on design.
Simon Goodrich
Managing Director, Portable Content
President, Australian Interactive Media Industry Association (AIMIA), Victorian Chapter
Related Links
Portable Content — www.portablecontent.com
17 June 2008